Bay Pizza

When reading about assemblage and actor-network theory and how each are made of components which work individually and also sustain them as a whole or a network, I found it interesting to think of these relationships in terms of something familiar to me. Where I work.
I work in a pizza restaurant called Bay Pizza, it is only a take-away and delivery restaurant though, not a sit-down one.
When relating this to the theory of assemblage, as broken down into its individual components by De Landa, the material role of Bay pizza would be performed by the walls, the floor, the oven and essentially us a entities within the confides of our network. The expressive role would be played by things such as our logo on the front of the store, our signs which contain our menu and our habits in the store, which would demonstrate to outsiders what we do in the store. The territorializing role would be played mostly by my boss and also the owner and when he isn't present by myself, being manager. The deterritorializing role would be played, I believe, by a lack of ingredients, due to an overload in orders, or a break down in communication which could result in an order not being made in time for a customer. For the linguistic/coding role I thought this could maybe be played by an insurance company and or the security company which monitors our alarm system, even the company which delivers our produce and the customers which buy our product, all at work to protect and sustain the network which has formed.
With these aspects making us up as an assemblage network I found it then interesting to look at Bay Pizza in terms of actor-network theory and more so the 'material-semiotic' aspect.
As I explained earlier, there are many elements or entities which must come together to create the assemblage network, but we also must work together to ensure its survival. If material role breaks down, we are unable to open, if a territoralizing role breaks down, there is no order and we cannot operate, if a linguistic role breaks down we are vulnerable and will probably break down. Each separate element works together to make a whole network and the material form which is Bay Pizza.
As for the semiotic role, this comes from our relationship with our customers. If walking past our store a customer would most probably first see our expressive role at work, which would be responsible for bringing them inside and essentially apart of our network. Once inside, they would witness all the other roles at work and draw meaning from them; this is a functioning restaurant.

It was quite beneficial to relate assemblage theory and actor-network theory to something so close to home. However, it did make me wonder as the the limit of such theories, For example, Bay Pizza being one role in the assemblage of our street, or that street being one role in the assemblage of a suburb on so on to the point where the entire planet is one assemblage network and our semiotic meaning is to be perceived by, well, who knows.